Nearly 50 Years Of Packaging and Assembly Expertise
Phone Icon800.314.4567
header-shadow1

I have seen a few different blogs and articles discussing sustainability and the coffee industry. In the past, we have written articles that went into detail about sustainability in the packaging industry. However, being a coffee enthusiast I thought it would be cool to take that one step further and look at how coffee companies are changing the game when it comes to sustainability in not only packaging, but sourcing and roasting, as well. A couple of brands I would like to highlight are JOCO & Balzac’s Coffee Roasters.

12 05 12 joco 4JOCO is best known for their reusable glass coffee cups which are great for drinking coffee around the house or on the go. Instead of using the standard paper or foam cups that are available at gas stations and coffee shops, take a JOCO reusable cup with you next time! JOCO has also partnered with Jimmy Gleeson to create a brand and packaging design that is not only aesthetically pleasing, but sustainable as well. One of my favorite things about this packaging is what’s under the lid. If you flip the lid over you’ll notice the description informing consumers of the “environmentally safe and recyclable” nature of the container. Following this JOCO gives a few suggestions of how to reuse the container such as, a pencil cup, water bottle holder on a bike, a piggy bank, or place to stow your coffee, tea bags and sugar. JOCO does not stop there, they go even further by engaging with the consumer, asking them to submit their fun and clever ways to reuse the tube! (See more information about JOCO here)

10 16 12 Balzacs 5As for coffee roasters, Balzac’s, Counter Culture, Amavida and Oughtred have been leading the way in 2018 when it comes to sustainability. Balzac’s Coffee Roasters showcases their dedication to sustainability through their designs and collaboration. From the large lettering drawing consumer focus to the fact that their beans are “micro-roasted in 20 pound batches” to their collaboration with Margaret Atwood. The Dieline highlights the design begin this collaboration, “stunning illustration with strong type, the new design has significant shelf presence that emotionally engages consumers.” To see how else Balzac’s Coffee Roasters is making a difference check out their website.

These other Coffee Companies are also making quite a bit of noise when it comes to sustainability. Take a look!

Counter Culture

Amavida Coffee Roasters

Oughtred Coffee & Tea

To find more information on Joco & Balzacs, check out the links below.

http://www.thedieline.com/blog/2012/12/6/joco-coffee-cup.html

http://www.thedieline.com/blog/2012/10/17/balzacs-coffee-roasters.html?rq=Balzac%E2%80%99s%20Coffee%20Roasters

 

As we continue to push forward into 2018, let’s take look at what trends we can expect within the packaging industry.

According to packagingworld.com the five trends we can look forward to are,
  1. Packaging will play a pivotal role in reducing global food and product waste.
  2. Online brands will reinvigorate their packaging in order to enhance the e-commerce experience.
  3. Brands that adopt clear and succinct package messaging will be rewarded as consumers prefer brands that embrace minimalism.
  4. Brands will be called to keep marine conservation at the forefront of packaging development and to anchor the circular economy for future generations.
  5. Contemporary packaging formats will see the center-of-store take center stage.
Let’s take some time to expand on the above trends that we will see in 2018.

Think Outside the BoxPackaging will play a pivotal role in reducing global food and product waste. With a continued emphasis on recycling and repurposing throughout other industries, packaging will have no choice but to follow suit. In 2018 we will see packaging take on the challenge and push for products that have multiple uses, extend freshness and preserve ingredients of food products, as well as the assurance of safe delivery to end users. Packaging will no longer be an afterthought and will help communicate key features to end users. We will also see an added emphasis on packaging that can, “educate consumers to the benefits packaging can bring, from extending shelf life of food to providing efficient and safe access to essential products” according to David Luttenberger.

Online brands will reinvigorate their packaging in order to enhance the e-commerce experience. As we see a shift from shopping in brick and mortar stores to online shopping, packaging will need to be a key ingredient in consumer experience. Brands will no longer need to “stand out on the shelf”, but they will need to think about the perception a consumer has about a product when they see in on a doorstep or in a mail box. Consumers will now see “unboxing” as part of the user experience which puts pressure on brands to put more time and effort into that aspect of their packaging.

Brands that adopt clear and succinct package messaging will be rewarded as consumers prefer brands that embrace minimalism. Living in the information era puts a little added pressure on brands as consumers are able to find information about a certain product with ease. Chances are, a consumer already has some sort of knowledge or perception about your product before they even see the packaging. With this, your packaging should not overwhelm or underwhelm the consumer with information. Finding this happy medium can be difficult, but it can be the difference between a repeat customer and a one-time user. Product packaging should be clean and contain just enough information to reaffirm customer perception.

Brands will be called to keep marine conservation at the forefront of packaging development and to anchor the circular economy for future generations. Again, as we continue to emphasize recyclability, marine conservation will be at the forefront. Luttenberger says, “safe packaging disposal will increasingly color consumers’ perceptions of different packaging types and impact shopper purchase decisions.” Brands will be responsible for ensuring their customers know they are working toward a more marine friendly packaging construction. Brands can create awareness by reusing wasted plastic found in the sea and other bodies of water. This effort will raise consumer awareness, but will not completely solve the problem.

Contemporary packaging formats will see the center-of-store take center stage. As newer generations continue to become more health conscious, brands that live on shelves in the center of the grocery store will need to find ways to stand out. Younger generations tend to spend more time shopping on outer aisles containing fresh and chilled produce and less time weaving through the center of the store with processed and frozen foods. What does this mean for those brands? Luttenberger thinks, “The use of transparent materials, contemporary designs, recyclability, or unique shapes can help draw in younger consumers to the store center, making it as appealing as the burgeoning perimeter to younger consumers.”

This article contains some dialogue originally found on https://www.packworld.com/article/trends-and-issues/food-safety/five-packaging-trends-2018

As everyone knows, being mobile is now more important than ever. Not being tethered to a desk can be the difference between making a sale and being the runner-up. Having the ability to buy on the go can be a huge advantage and that is why the Wisconsin Department of Administration has designed and rolled out a new app for WISBuy users. The new app Jaggaer is available in the Apple App store as well as the Google Play store. The app allows you to make purchases using your PCard just as if you were in the WISBuy Marketplace on your computer. Check out the video below to see how to download the app!

Currently, all hosted catalogs and the following punchout catalogs are available through the mobile app: CDW-G, Dell NASPO, Dell State, Fastenal, Ferguson, Grainger, Medline, Henry Schein, HP Inc., Lenovo, McKesson and Staples. CLICK HERE to view the DOA pdf.  

WisBuy

We are also very happy to see our Rayovac batteries in the Jaggaer WISBuy PCard Marketplace!

  pcard   

For help setting up your account please CLICK HERE

 

 

According to Packworld, "The American Forest & Paper Association has announced that a record 67.2% of paper consumed in the U.S. was recovered for recycling in 2016." This is great news for the packaging industry!
As you would imagine, paper is one of the most important materials in packaging and used throughout the shipping process in varying amounts by every company. Some of the most common uses for paper in packaging are printed purchase orders, skid labels, box labels, packing slips, and box filling material.Recycle-Paper

Since 1990, the American Forest & Paper Association has been tracking the paper recovery rate. In 1990, "the paper recovery rate measured 33.5%." While 67.2% is still a significant increase from the 1990 baseline. AF&PA member companies are hoping to reach their goal at least 70% U.S. paper recovery rate by 2020 as part of the Better Practices, Better Planet 2020 sustainability initiative.

AF&PA Board Chair and Clearwater Paper Corporation President and CEO Linda Massman says, "paper recovery for recycling helps extend the useful life of paper and paper-based packaging products, making it an integral part of our industry's sustainability story." Due to the commonality of paper and paper-based products in packaging, the recycling efforts are an integral part of staying sustainable.

To view the rest of this article please visit:

https://www.packworld.com/article/sustainability/recycling/us-paper-recovery-rate-reaches-all-time-high

Testimonials

Thank you for going over and above in helping manage the day-to-day functions Your team is amazing and are the hardest working…
Designer Whey

Contract logo

youtubeLinkedInFacebook icon